Marc Jacobs Fragrance Launch
To find a luxury venue that could accommodate a journey experience for guests and have several spaces that would allow the production team to create and transform each space into a part of this journey. A centrally located venue that was easy for guests to get too was also key. The client also wanted a venue that would allow us to choose our own caterers so we could tailor the menu served.
We sourced a luxury and Iconic venue (Somerset House) that comprised of one main space with lovely views over the river Thames, and then either side of this a series of smaller rooms which allowed the production team to create the journey desired.
We used the clients preferred caterers, Moving Venue, which allowed us to create a bespoke menu. As this was a fragrance launch it was key that we could feature some of the key notes and style of the fragrance within the catering and have a caterer that was able to produce this for us to a high standard.
“Thank you so much for all of your amazing help in making our launch so successful. You found us the perfect venue and ensured everything ran smoothly not only on the day but also leading up to the event. The guests had an incredible time and loved everything from the venue and setting to the bespoke menu. You thought of every little detail and made sure everything was creative, unique and the right fit for our brand. Thanks again team Pure for helping us create this event.”